Design VIP sneaker packaging concept for adidas x MATA :)

Warsaw Creatives organise a creative production of a secret launch event of Mata's shoes, or the "Campus 00 x Mata" model at the legendary Bazar Różyckiego.

Adidas presented the first model in history created in cooperation with a Pole. The author of the project is the Polish rapper Mata.

When creating shoes for Adidas, Mata based himself on the iconic Adidas Campus model. This is a classic model, the most popular of which was in the 80s. Today, on the wave of admiration for the Adidas Samba or Adidas Gazelle models, sneaker lovers have started to reach for the famous Campuses just as eagerly. Adidas also used their popularity in cooperation with Matczak, every detail told MATA’s story. This iconic collaboration redefined street style by merging it with traditional Polish craft.